Making waves with her unique brand of psychedelic latin pop, Ambar Lucid is a Mexican-Dominican artist whose music has allowed her to navigate her struggle with depression and, in turn, has inspired a growing community to find light in the darkness through her art.  

With over 15,000 tickets sold across North America on her Estrella tours, Ambar's music has amassed over 250 million streams across platforms, and her creative expression has captivated artists like Omar Apollo, Mon Laferte, and Cuco, all who have given her a supporting role in their respective tours. Her single “Fantasmas” received praise by the highly acclaimed Netflix show Élite, where Ambar made her debut appearance as an actor with a mystical performance of the song as the center of the episode.

After much anticipation, Ambar Lucid is getting ready to start releasing her next project. 

orn in Peru, where she began her artistic career at the age of 7; at 9 she recorded her first album and at 11 years old she positioned herself as one of the most important performers of Peruvian music. She then decided to take over Latin American music, thus becoming one of the best of her genre, which led her to make presentations in Mexico, where she decided to live since 1980. Thanks to her cultural input, she has become one of the most beloved and recognized artists in this country, from which she builds the platform for her internationalization.

She has recorded 46 albums, of which more than 10 million copies have been sold which is why she has earned multiple gold and platinum records.

She has performed on the most important stages in the world, including: The Theater of LA VILLE and The OLYMPIA OF PARIS, The ROYAL CONCERTGEBOUW of AMSTERDAM, The CARNEGIE HALL of NEW YORK, The SYDNEY OPERA HOUSE, The PALACE of FINE ARTS of ROYAL CONCERTGEBOUW of AMSTERDAM, The CARNEGIE HALL of NEW YORK, The SYDNEY OPERA HOUSE, The PALACE of FINE ARTS of MEXICO, THE NATIONAL AUDITORIUM of MEXICO, The GRAND NATIONAL THEATER of PERU, THE HOLLYWOOD BOWL of LOS ANGELES, THE ROYCE HALL of U.C.L.A., The MAJOR ROOM of JULIO MARIO SANTO DOMINGO in BOGOTÁ COLOMBIA, among many more.

Among the most important recognitions she has received are Artist of the U.N.E.S.C.O for Peace, LATIN GRAMMY for EXCELLENCE and TRAJECTORY, IBERO-AMERICAN AMBASSADOR of CULTURE, Illustrious citizen of the City of BUENOS AIRES ARGENTINA. And multiple awards from the governments of PERU and BRAZIL.

With Mar y Tierra, her third EP, Niko Rubio delves deeply into her Mexican heritage while retaining the influence of her California upbringing. Her first full Spanish-language effort, produced by Grammy Award-winner Lester Mendez and co-written with Maria Vertiz, Cuco, and León Leiden, merges traditional Mexican instrumentation with Niko's distinctive songwriting style. Dedicated to her grandparents, who have been her constant champions, the EP features singles “Besito” and “La Sirena,” which reflect her personal journey and storytelling prowess. Mar y Tierra is about the struggle between the dreamer and the realist, the land and the sea, the real Niko and the character she portrays through her art. Described simply as ‘ranchero-chic’, the EP blends together traditional Mexican instrumentation with Niko’s signature songwriting and carefully curated visuals from a remarkable team of Latina creatives. 

Writing has always been an integral part of Niko’s journey as she has written songs for multiple artists, including Anuel AA and The Warning. Most notably, she wrote alongside Gwen Stefani to help pen her latest singles, “True Babe” and “Purple Irises” (with Blake Shelton). 

Niko conjured the endless promise of the Pacific Coast Highway on her breakthrough 2021 debut Wish You Were Here EP. Anchored by highlights such as “Saving Me,” “Bed,” and “You Could Be The One,” the project tallied millions of streams and garnered critical acclaim. People appropriately christened her “California girl meets Latina queen,” while Rolling Stonepegged her as one of the “10 Latin Acts Set to Make It Big in 2023.”  Along the way, she graced the stages of festivals such as  Lollapalooza and BottleRock in addition to supporting Omar Apollo on tour. Inspired to embrace who she is, Niko honed a genre-breaking, yet culture-integrating vision with her 2023 EP, Un Millón de Besos. In 2024, she fully steps into her own with her third EP, Mar y Tierra.